Art advisory & strategic consultancy
MIAMI-BASED. NEW YORK AND LOS ANGELES ROOTS. GLOBAL REACH.
Private Art Consulting (PAC) advises collectors, real estate developers, architects, interior designers, and brands on acquiring, integrating, and leveraging art as an asset and positioning opportunity.
Our work spans discreet art acquisition advisory for private collectors and institutions; site-specific art sourcing, curation, culturally attuned storytelling, and white-glove project execution for residential, hospitality, and commercial projects; and art-led brand strategy, campaigns, collaborations, and activations.
We also consult a select number of professional artists on strategic growth, market positioning, and major initiatives.
INDEPENDENT BY DESIGN
PAC does not maintain an artwork inventory, represent artists, or receive seller-side commissions.
Art advisory
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PRIVATE & INSTITUTIONAL COLLECTORS
Acquire art with intention, discretion, and confidence.
PAC specializes in confidential, independent art acquisitions for private and institutional collectors building or refining collections with long-term intention. Our expertise spans market research, artwork sourcing, curation, due diligence, pricing analysis, negotiation, transaction coordination, and collection strategy, with white-glove framing, logistics, installation, and ongoing collection management.
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REAL ESTATE DEVELOPERS, ARCHITECTS & INTERIOR DESIGNERS
Art strategy, sourcing, and curation for residential, hospitality, commercial, and mixed-use projects.
PAC partners with real estate developers, architects, and interior designers to develop memorable art collections and programs shaped around each project’s vision, audience, budget, and positioning. From early-stage art strategy and site-specific curation to visual storytelling, sourcing, commissions, procurement, framing, logistics, and installation, we create cohesive art programs that strengthen the project’s identity and experience.
art | acquisitions | design | curation | consultation | Collabs | strategy
ART IN MOTION - FEATURING MIKAEL B., BENTLEY, SECRET WALLS, AND INNER CITY ARTS Following more than 15 rounds of competitive bidding, Afterglow, by Mikael B., became the initiative’s highest-selling artwork, helping raise funds for Inner-City Arts while supporting the promotion of the Bentley Bentayga.
ART FOR ATHLETES - WITH WISDOM AUDIO, CRAIG BLACK AND THE CHALLENGED ATHLETES FOUNDATION
HOUSE OF SACCI - BRANDING, CREATIVE, DESIGN, AND COLLAB
STRATEGIC CONSULTING AND CREATIVE SERVICES
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Brands
We partner with brands from concept to execution through campaigns and collaborations that define relevance, deepen consumer connection, and build brand equity.
Explore branding, digital marketing, websites, campaigns, collaborations, product launches, cultural strategy, and art-led creative services.
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Artists
PAC’s focus is to position artists to grow independently and sustainably.
We advise select professional artists seeking to elevate their position in the global art industry through strategic positioning, marketing, and project-based services.
Founded and led by Dana Cohen, a New York-born strategist and advisor, PAC is built on unparalleled expertise.
With a 15-year background that spans art auctions, interior design, luxury branding, and $50M+ in sales, Dana’s sharp eye, art market expertise, and instinct for positioning and narrative make her a trusted advisor to HNWI’s, brands, collectors, designers, and artists alike.